Thoroughbred Spirits Group is a firm dedicated entirely to helping new, regional, and national spirits companies build their brands and find success. Our diversified team of experts offers a full suite of services for the industry including concept and product development, financial and business planning, branding and packaging design, distillery planning, and distribution and sales. We’ve done everything from building distilleries and brands entirely from the ground up, to helping established brands reorganize for increased success. We feel that our greatest responsibility is to provide you with honest insight to help you make tough decisions. Whether you bring us on board for a single short project or a long-term partnership, Thoroughbred Spirits Group is committed to helping you succeed at every step along the way.
So why are we called Thoroughbred? Turns out great brands and great horses have a lot in common. They both need proper upbringing, and a lot of attention and care. And just like a successful horse, when a brand breaks out from the pack, its owners win big.
The Thoroughbred team has worked in every facet of the spirits industry. As entrepreneurs and operators, we understand first-hand what it takes to succeed and the risks of failing. Our passion for this industry extends to our client relationships as well, which we view as partnerships. After all, if you succeed, we succeed.
Professionalism & Grace
Everything that Thoroughbred does is guided by our commitment to professionalism & grace. With a deep intellectual honesty, we remain practical and tell the truth as we see it, all with a healthy disdain for the conventional. We treat each and every client’s ideas with respect, but do not engage with all opportunities that approach us. We will not work on ideas that we do not believe in.
The beverage industry is easily one of the most puzzling, complex, and competitive businesses in the world. The ability to sufficiently and effectively tap resources is the key to both a brand and a company’s success. Even if we do not work together, we congratulate you for having the courage to create and build something. Our very best of luck to you.
500 Roosevelt Road
Glen Ellyn, Illinois 60137
Less Than $10,000,
$10,000 – $25,000,
$25,000 – $50,000,
$50,000 – $100,000